WE tv Networks Wedding Report

About The Wedding Report, Inc.

The Wedding Report, Inc. is a research company that tracks and forecasts number of weddings, spending, and consumer trends for the wedding industry.

"WE tv Networks Wedding Report" is the "Brand Name" of The Wedding Report during their exclusive brand sponsorship with WE tv.

Vision

To create research that provides key insight to businesses and individuals working in the wedding industry worldwide.

Goals

• Produce key research that provides a better understanding of the wedding industry for local and global markets.
• Provide information and tools that help businesses acquire a better understand of their marketplace so they can obtain more customers and make better business decisions.
• Offer wedding consumers information and tools that help them with their planning activities while partnering with them to gain more insight into the wedding market.

History

Shane McMurray originally started The Wedding Report, Inc in 2004 as a blog to post articles about the wedding industry for wedding professionals. Today, The Wedding Report, Inc. provides wedding market intelligence to over 26,500 businesses and researchers all over the world.

About Shane McMurray

Shane McMurray is CEO & Founder of The Wedding Report, Inc. His research has been mentioned in the Wall Street Journal, New York Times, Forbes, SmartMoney, and hundreds of other publications, magazines, books, and news articles. He has provided direct wedding industry insight to eHarmony, Martha Stewart, Conde Nast, Blue Nile, Swarovski, WEtv and many other companies.

He holds a Bachelor of Science in Information Technology Web Management and a Master of Business Administration E-Business. In addition to his 9 years of wedding industry experience, he has 18 years experience in sales, marketing and business management plus 15 years experience in the design and development of Business Intelligence software.